PRIVACY POLICY
Last updated: September 8, 2026
SOFBUNNY is operated by TUTUTU INTERNATIONAL CO., LIMITED, a company incorporated in Hong Kong.
This Privacy Policy describes how SOFBUNNY ("SOFBUNNY", "we", "us", or "our") collects, uses, discloses, and otherwise processes your personal information when you visit, use our services, make a purchase from sofbunny.com (the "Site"), communicate with us, or otherwise interact with us.
For purposes of applicable data protection laws, TUTUTU INTERNATIONAL CO., LIMITED is the business responsible for the processing of personal information in connection with SOFBUNNY, except where otherwise stated.
Please read this Privacy Policy carefully. By using or accessing the Site or our services, you acknowledge that you have read and understood the practices described in this Privacy Policy.
1. Personal Information We Collect
The types of personal information we collect depend on how you interact with our Site and services.
We may collect the following categories of personal information:
• Contact details, including your name, billing address, shipping address, phone number, and email address.
• Financial information, including certain payment-related information necessary to process your transaction. Complete payment-card information is generally processed by Shopify and/or our authorized payment providers rather than stored directly by SOFBUNNY.
• Order information, including products purchased, order numbers, payment status, shipping details, returns, refunds, cancellations, and customer-support history.
• Account information, including your username, password, security questions, preferences, and account settings where applicable.
• Transaction information, including information relating to purchases, refunds, payment authorization, and fraud-prevention checks.
• Customer-support information, including information you provide when communicating with us.
• Device and usage information, including browser type, device type, IP address, network information, cookie identifiers, and information about how you interact with the Site.
• Marketing and communications information, including your marketing preferences and interactions with promotional communications.
2. Personal Information Sources
We may collect personal information from the following sources:
• Directly from you, including when you create an account, place an order, contact customer support, submit a return request, subscribe to marketing communications, or otherwise provide information to us.
• Automatically through the Site, including through cookies, pixels, log files, and similar technologies.
• From service providers, including Shopify, payment providers, fulfillment providers, shipping carriers, analytics providers, advertising platforms, and customer-support providers.
• From business and marketing partners where permitted by applicable law.
3. How We Use Your Personal Information
Depending on how you interact with SOFBUNNY, we may use your personal information for the following purposes:
Provide Products and Services
We use personal information to provide the Site and services, process and fulfill orders, receive and process payments, confirm transactions, arrange shipment and delivery, process returns and refunds, maintain customer accounts, and provide customer support.
Payment Processing
Payments may be processed by Shopify and/or authorized third-party payment providers.
SOFBUNNY does not directly store complete payment-card numbers.
Payment providers may process payment information in accordance with their own privacy policies and applicable legal requirements.
Order Fulfillment
We may provide necessary order and shipping information to our fulfillment partners and shipping carriers for the purpose of preparing, shipping, tracking, and delivering customer orders.
Customer Support
We use personal information to respond to inquiries, provide product support, process returns or refunds, investigate delivery issues, and communicate with customers regarding their orders.
Marketing and Advertising
Where permitted by applicable law, we may use personal information to send marketing communications, provide promotional offers, measure advertising performance, and display advertisements that may be relevant to customers.
Customers may unsubscribe from marketing emails using the unsubscribe link provided in the relevant communication.
Security and Fraud Prevention
We may use personal information to authenticate accounts, process payments securely, detect and prevent fraud, investigate suspicious transactions, protect our customers, and maintain the security of the Site.
Legal Compliance
We may process personal information where necessary to comply with applicable laws, regulations, legal proceedings, government requests, tax requirements, consumer-protection obligations, or other lawful requirements.
4. How We Disclose Personal Information
We may disclose personal information where reasonably necessary to operate SOFBUNNY and provide our services.
This may include disclosure to:
• Shopify and related ecommerce service providers;
• payment processors and authorized payment providers;
• fulfillment and warehouse service providers;
• shipping and logistics carriers;
• customer-support providers;
• analytics providers;
• advertising and marketing providers;
• fraud-prevention and security providers;
• professional advisers such as accountants, lawyers, insurers, and auditors where appropriate;
• government authorities, regulators, courts, or law-enforcement authorities where required by applicable law; and
• parties involved in a legitimate business transaction such as a merger, acquisition, restructuring, financing, or sale of assets, subject to applicable legal requirements.
We do not disclose personal information to third parties for purposes that are inconsistent with this Privacy Policy unless permitted or required by law.
5. Relationship with Shopify
The Site is hosted and operated using Shopify's ecommerce platform.
Shopify may collect and process personal information about customers who access or use the Site in order to provide and improve its services.
Information submitted through the Site may be transmitted to and processed by Shopify and other service providers that may be located in countries other than the country in which you reside.
Shopify processes personal information according to its own privacy practices and applicable agreements.
6. Cookies and Similar Technologies
We and our service providers may use cookies, pixels, tags, local storage, and similar technologies to operate the Site, remember customer preferences, understand Site usage, improve performance, prevent fraud, measure advertising effectiveness, and provide relevant marketing.
Depending on your location, you may have choices regarding certain cookies or targeted advertising technologies.
Where required by applicable law, we will obtain consent before using non-essential cookies or similar technologies.
You may also control cookies through your browser settings, although disabling certain cookies may affect Site functionality.
7. Third-Party Websites and Links
The Site may contain links to websites, applications, platforms, or services operated by third parties.
If you follow a third-party link, you should review that third party's privacy and security policies.
SOFBUNNY is not responsible for the privacy, security, accuracy, or practices of third-party websites or services that are not under our control.
8. Children's Privacy
The Site and SOFBUNNY products are not intended to collect personal information directly from children without appropriate authorization.
We do not knowingly collect personal information from children in violation of applicable law.
If you believe that a child has provided personal information to us improperly, please contact us so that we can review the request and take appropriate action where required.
9. Security and Retention of Your Information
We use reasonable administrative, technical, and organizational safeguards designed to protect personal information.
However, no method of transmission over the internet or electronic storage system can be guaranteed to be completely secure.
We retain personal information only for as long as reasonably necessary for the purposes described in this Privacy Policy, including providing services, maintaining business and transaction records, complying with legal obligations, resolving disputes, preventing fraud, and enforcing agreements.
Retention periods may vary depending on the nature of the information and applicable legal requirements.
10. Your Rights and Choices
Depending on where you live, you may have certain rights regarding your personal information.
These rights may include:
• the right to request access to personal information we maintain about you;
• the right to request correction of inaccurate personal information;
• the right to request deletion of certain personal information;
• the right to receive a copy of certain personal information;
• the right to object to or restrict certain processing;
• the right to withdraw consent where processing is based on consent;
• the right to opt out of certain marketing communications; and
• other rights provided under applicable privacy laws.
These rights are subject to applicable legal limitations and exceptions.
We may need to verify your identity before processing certain privacy requests.
You may also designate an authorized agent where permitted by applicable law. We may require appropriate evidence of the agent's authority and may need to verify your identity directly.
To exercise an applicable privacy right, contact:
hello@sofbunny.com
11. Marketing Communications
You may unsubscribe from promotional emails at any time by using the unsubscribe link included in our marketing communications.
You may continue to receive transactional or service-related communications, including order confirmations, shipping notifications, account notices, security messages, and customer-support communications.
12. Complaints
If you have concerns about how we process your personal information, please contact us using the information provided below.
We will review privacy-related requests and complaints in accordance with applicable law.
Depending on your location, you may also have the right to submit a complaint to your local data-protection or privacy authority.
13. International Transfers
SOFBUNNY operates an online business and uses service providers that may process personal information in different countries or regions.
As a result, personal information may be transferred, stored, or processed outside the country or region where you live.
Where required by applicable law, appropriate safeguards will be used for international transfers of personal information.
14. Changes to This Privacy Policy
We may update this Privacy Policy from time to time to reflect changes to our practices, services, technologies, legal requirements, or business operations.
When appropriate, we will update the "Last updated" date at the beginning of this Privacy Policy.
15. Contact
SOFBUNNY is operated by:
TUTUTU INTERNATIONAL CO., LIMITED
Brand:
SOFBUNNY
Customer Support and Privacy Email:
hello@sofbunny.com
Telephone:
+1 909-203-6161
U.S. Fulfillment and Authorized Return Address:
SOFBUNNY Returns
9650 9th Street, Suite H
Rancho Cucamonga, CA 91730
United States
The U.S. address above is used for fulfillment and authorized returns and is not represented as the corporate office of TUTUTU INTERNATIONAL CO., LIMITED.
For privacy-related requests, please contact:
hello@sofbunny.com